Productivity is a buzzword normally used to measure a worker’s output in a business.

Unfortunately, the past couple of years has done a number on overall productivity.

All over the world, productivity numbers have dropped in direct relation to the COVID-19 pandemic.

COVID-19’s Impact on Productivity || Source: voxeu

Productivity per hour has dropped in the UK. Of course, many of these numbers were partly due to many of the industries heavily affected by the pandemic, but what about industries that adapted to remote work?

● Legal
● Accounting
● IT
● Sales
● Marketing

Why were these listed industries some of the more productive industries during the height of a global health crisis? It’s simple, they can easily adapt to the metaverse.

How Can Companies Adapt to the Metaverse?

Many big-named companies, such as Nike, Coinbase, Facebook, and Microsoft, have adapted to remote work-from-home options. They’ve found a way to offer their services remotely. That’s where the metaverse comes in.


In the case of Nikeland, Nike completely embraced the metaverse by collaborating in one of the virtual landscape’s greatest conquerors: Roblox.

In Nikeland, players can explore with their 3D avatars, play mini-games, and even create their own interactive games with the Nikeland tool kit.

The second goal of Nikeland was to use the accelerometers in people’s phones to transfer their movement to enhance their 3D avatars in the game.

Think of the morale of the Nike developers who worked on this project. Developers who not only worked on this project but got to play in it as well.

Nikeland is only an example of the power the metaverse has to offer businesses that embrace the metaverse.

What made the Nikeland an interesting case study in the metaverse? The development came during the height of the global COVID-19 pandemic.

That means most of the work was done remotely in what Facebook CEO Mark Zuckerberg calls the “infinite office” of the metaverse.

If mark Zuckerberg, a CEO who felt so strongly about the metaverse that he changed the name of one of the biggest companies in the world, then there’s something to be said about this virtual realm.

One thing Mark Zuckerberg mentions is that it’s not Facebook’s job only to mold the metaverse. The metaverse is large and ever-expanding.

Any company can take part in this virtual expanse. That’s why businesses need to consider what the metaverse can do for their company and how the metaverse can boost their company’s productivity.

10 Things the Metaverse Can Do for Your Company to Boost Productivity

10. Working Without Borders

When you’re feeling stressed, what’s the first thing you want to do? If you say dive into a bucket of salted caramel ice cream, then you wouldn’t be completely wrong.

Studies show that stress and productivity go together. Not only does the metaverse afford employees to work in any setting they wish, but it helps reduce stress.

There is no more staring at a blank wall or cubicle for your employees. Employees who are stuck inside physical offices or cubicles feel isolated.

The feeling of isolation can lead to more stress and anxiety, which affects overall performance. Therefore, physical offices started relying less on cubicles and more on the open office layout.

However, a recent 2018 study showed that open offices don’t actually promote collaboration, so what will?

9. Improved Collaboration

So, if an open office doesn’t improve collaboration, then the next logical choice for improved productivity and collaboration would be no office at all, right?

Yes, according to Forbes, employees who work remotely find themselves to be more productive than if they were in an office setting.

There’s no shortage of tools used in the metaverse that allow remote collaboration. In fact, collaborating virtually is more engaging and fun than in-person collaboration.

Many old-school managers believe in-person collaboration is better. We’re trying not to say, Tim Cook, Apple’s CEO, because his firm stance on in-person collaboration is finally thawing.

However, studies have shown that remote teamwork doesn’t only improve collaboration, but improves overall work productivity as well.

8. Better Social and Professional Interactions

If you think about professional interactions, you think of two people in fancy business suits carrying a briefcase in one hand and shaking hands with the other.

You think of a handful of people in suits and ties standing by the water cooler. However, the Journal of Business and Psychology found that most people perform better when they don’t have to do any of that.

The advantages of the metaverse afford employees the opportunity to create 3D avatars of themselves to avoid the struggles of picking up on social cues, such as body language and facial language.

Many of the poor social interactions with in-person work come with the stress of a poor work-life balance.

Long commutes to work, finding babysitters for the children, thinking about home duties while at work, a lot of these issues are eased by simply allowing employees to work remotely.

When you’re not preoccupied with playing the mini game of face-to-face social cues, then your productivity naturally rises.

7. Mixed Reality Is Just Fun

As Mark Twain stated, “If you do what you love, you’ll never work a day in your life.” If you’re having fun at work, then are you really working? If you look at any study regarding remote work, then you’ll see that efficiency has increased.

One-way businesses can improve productivity in the workplace is by incorporating mixed reality in the Metaverse.

Microsoft is one of the key players in the metaverse and they’ve come up with a solution much better than Zoom.

This solution is called “Mesh” for Microsoft Teams. Mesh has mixed-reality capabilities that make collaboration more fun with 3D avatars accessible through mixed-reality headsets or just smartphones.

Being able to collaborate, chat with coworkers, and work on each other’s documents is more fun when it feels like you’re playing a game.

6. The Metaverse is Exciting

There’s a reason we loved new things. It’s because it’s exciting. We love to see new places, meet new people, and experience new things.

Now imagine if we could do that from the comfort of our own homes? Imagine if every year there was something new and exciting for us to use in our workplaces?

Mark Zuckerberg thinks that it will be years before the metaverse will truly unleash its potential.

Much of the exciting metaverse technology that you see right now is still young. There’s still so much promise in the metaverse that it’s an exciting time to become a part of it.

If your business embraces the metaverse, then it will positively impact your employee’s productivity. They won’t feel like they’re stuck in a rut.

There will always be something new for them to strive for.

5. The Metaverse Keeps People Healthy

We know there are adverse health effects on people who sit for long periods of time. In a normal office setting, we normally don’t have a reason to stand up for long periods of time.

Japan has long understood the assignment of health when incorporating pre-office warm-ups before starting a workday.

The metaverse gives us a chance to stand up. When we’re working from home, we can use standing desks or can get up and stretch without judgment from others.

Working remotely gives us the chance to choose our own sitting arrangements.

We can choose a chair that fits better for the natural curvature of our spine instead of a painful office chair that makes us spend our hard-earned money on monthly chiropractic and massage appointments.

The opportunity for VR gives us a chance to stand up and get our blood circulating as we explore our online office.

Staying healthy makes us feel better mentally, and that will keep your employees productive.

4. The Metaverse is Better for Our Eyes

With the remote work capability of the metaverse, we now have our own choice of office lighting. The effects of low-quality office lighting were studied on humans and it did not look good for our long-term health.

It also reduced our productivity and general work efficiency.

When we’re working from home, powered by the metaverse, we have freedom over our computer position, desk position, how far or close our screens are, and, most importantly, our office lightning.

When you embrace the metaverse and allow your employees to work from home, you’re keeping them free of the fluorescent lighting that affects their productivity.

3. The Business Is More Productive

So far, we’ve only focused on the employees. While employees are an integral part of any company, when the business thrives with the metaverse, so will its company.

Think of any successful company that’s embraced the metaverse, such as Microsoft. Employee satisfaction at Microsoft always ranks at the top of almost any list.

One of the reasons behind that is that Microsoft embraces innovation.

When an employee can be proud of working for a successful company, then they can say they’re more productive.

Don’t believe it? When you’re a successful company, such as Google, Apple, or Netflix, you feel more inspired to work, which gives these employers natural productivity without forcing it.

When you succeed, your employees succeed, and everyone benefits from it. That’s the power of the metaverse.

2. The Metaverse is More Sustainable

There are a couple of ways we can look at sustainability from the perspective of an employee.

When your employees can work remotely, you’re saving yourself resources, and you’re saving your employee’s resources too.

When they don’t have to put as much money away on commuting expenses, then they’re saving time and money.

They won’t be sitting in traffic, it’s better for the environment, and your employees will feel more productive.

1. A Professional Relationship Built on Trust

Think about any job you’ve ever had. How were your productivity and performance when you didn’t trust your boss? How did it feel when your boss didn’t trust you? There’s a strong connection between productivity and trust.

A Harvard Business Review article investigates remote managers and their lack of trust for their employees.

However, the lack of trust is more on the management end from supervisors who haven’t adapted (or just don’t have the tools) to the metaverse and remote management.

Source: SHRM

When the COVID-19 pandemic started, and managers were forced to supervise a workforce they couldn’t physically see, they found it difficult to adjust their management style. Even without the metaverse, management should be built on trust and less on micromanagement.

The metaverse allows for a rebuilding of that trust. Using virtual tools in the metaverse helps managers adapt to the role of a remote manager: one that is more of a leader than a body.

When leaders have the tools available to support their employees, it leads to more trust in that professional relationship, which leads to better performance and productivity.

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